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Consumers, particularly working mothers, are faced with the reality of juggling work, school schedules, traffic and other time-consuming facts of modern life. Preparing fresh meals on a daily basis is a luxury for many, hence the reliance on prepared

Consumers, particularly working mothers, are faced with the reality of juggling work, school schedules, traffic and other time-consuming facts of modern life. Preparing fresh meals on a daily basis is a luxury for many, hence the reliance on prepared

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The best solutions and ideas will come from the beneficiaries. By getting urban consumers and rural producers together in a friendly environment, the Queensland government could serve as moderator for a lively brainstorming session that will help sha

The best solutions and ideas will come from the beneficiaries. By getting urban consumers and rural producers together in a friendly environment, the Queensland government could serve as moderator for a lively brainstorming session that will help sha

Photo of zelda harrison
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zelda commented on idEATe at the IDEAS Festival

indeed, there's something to be said for having people participate in design of their own food policy...it's much more interesting and (relevant?) than politics :)
Perhaps a lot of problems with unhealthy eating habits/obesity spring from lack of awareness and perspective...

ps: how do i applaud this concept?

Great Minds think alike! I've been turning the same thought around in mind the past few days...I really like the way you've overlaid the key idea of getting food to low income communities with practical step on stakeholder engagement.

In Los Angeles, we're having a Food Truck wave, where Trucks show up at communal events and festivals and feed the peeps! Marketing: Truck drivers have been using Twitter to keep their adoring fans abreast of their locations and next stops...