In a society filled with loud visuals and noises, young people struggle to maintain their attention on abstract ideas. In a constant need for stimulants, young people lack the patience and attention span to cultivate a creative curiosity.
Creativity happens with unique inspirations and experiences. Students should be learning something new and fun. Students learn and experience new things, never knowing how or when it may make an impact in the future.
Rapping was once characterized by complex wordplay and socio-political content. Yet, the art slowly degraded into party rhymes and boasts of materialism. This is the story of Kandrick Lamar's challenge to re-innovate Hip Hop.
Hello Diana, thanks for the comment! You raise a very interesting concern.
My original thought process was that the social interaction and the stimulation of activities other than television would be enough to attract young people.
But what will compel them to try a new experience or what if they feel introverted at times? Your comment reminded me about the popular Drug Abuse Resistance Education (DARE) program. The program provides children with knowledge, skills, and an opportunity to explore attitudes, to help them to make informed decisions, and to develop safe and healthy lifestyles. However, the program has largely been a failure for good reason. I reason that the solution is something that is less invasive, something not school related. We need something subtle yet powerful. Perhaps, a solution may be building stronger communities. People should be motivated to go out and talk to other people about common interests or community problems. They should feel excited about personal development and solving issues. But the question remains, how do we attract young people to meaningfully interact with each other?
The process has to be slow and steady. We need to make a social move towards a new lifestyle similar to anti-tobacco, environmentalism, and drunk driving movements. The message is repeatedly reinforced to the public. Few will join the movement at first, but a tipping point will eventually be reached. When one sees another enjoying a better lifestyle, he or she is likely to join the new lifestyle. (In fact, I live in the city of Austin, and within a span of several years, I have noticed a tremendous change in the city's lifestyle. People are exercising more and eating healthier. Anything can be achieved with a little education and effort.)
In my opinion, creativity stems from a healthy body and mind, but there is not an easy way to achieve this. Again, thanks for the great comment! Do you have any other ideas on how to improve this concept?
Hello Tran, this sounds like an excellent idea! Building on your personal "coach" idea, have you thought about incorporating other social groups such as chefs and musicians, and have the participants explore different hobbies or interests with each other?
For instance, one week, an athlete teaches a chef how to throw a ball or do a cartwheel. Next week, the chef teaches an athlete how to skin a fish or properly dice an onion.
Very interesting video. This reminds me of another inspiring Nike video (http://www.youtube.com/watch?v=2_lqeZ9iusU). Perhaps, we need companies like Nike and RedBull to create inspirational videos for creative thinking and not just physical feats.