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Rafael Hernández Calvo
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"Curiosity kills the cat, but keeps me alive"
At college I studied literature. Officially I mean. Unofficially I've studied lots of things and I still do, ranging from astronomy to world history, passing through behavioral economics, creativity and psychology. I work in Advertising, as Creative Director for many years, nowadays as Strategic Planning Director, which is kind of the same thing, from a slightly different (and wider) angle. I also teach Strategy to students of Marketing and Advertising at a local University. The other thing I do for a living is read, meaning my life would be infinitely poor without literature. As a song by The Smiths says: "There's more to life than books, you know, but not much more".