Thanks Emily - you are right, it is about knowledge sharing. Won't it be interesting to see if anything changes with the Facebook generation? Never has it been so possible to publish one's entire life in this way. Would we ask more questions as you say, or would it be just more information that we filter out of our information saturated existence?
Congratulations so far, it sounds like you've learnt a lot over the last 10 years. Whilst much is made of the technology (and I know there have been rapid improvements over the last 10 years), it seems to me that your model of community ownership and education/ behavioural change is where the biggest opportunities are. So, how has your approach to this changed? I am curious that the majority of funding would be directed to new facilities rather than the customer and community aspect of your business model. Are your partnerships developed at the local community level?