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I am passionate about:
Social change, Sustainable brand building, corporate social responsibility, Brand strategy, Emerging markets
Show my name on the attendees list for events I am attending:
Independent brand strategy consultant
I am an independent consultant with specific domain expertise in brand strategy. My experience and expertise covers the critical elements of brand positioning / repositioning, brand equity mapping and measurement, brand portfolio optimisation, brand architecture development, consumer / category / markets understanding and brand health monitoring.