OpenIDEO is an open innovation platform. Join our global community to solve big challenges for social good. Sign Up / Login or Learn more


Recent contributions


Contribution list


(2) View all

Recent comments

(3) View all

Margarita Ramirez  Thank you for your support! Hope we can make a change and one by one start reducing food waste! 

Hi Chokoreto Akai Nacd  thank you for your comment and your contribution! At the beginning the App was thought to be specifically for households, but surely insighters could find solutions in many other contexts such as office, schools, restaurants. And designers could be more than only packaging designers. 

About the possibility that "Insighters" could recommend and work together with the designers, that's the core of the App, to built a close relation between customers and designers.  It's amazing that you got that! And actually one of the categories is New Ideas where "Insighters" could share their innovations and by the hand of a designer develop it. Anyone can create new ideas!

About your idea that's amazing! Portion control is one of the main factors that could reduce food waste. And by customers body structure it could be more personal and engaging for the customer instead of a calories based diagram. 


Hi Megan Kennedy  this is a great idea! Moreover I'm really excited to see that we have common places in our findings! Is true that many people feel comfortable and think they are doing good with their food management. Moreover not being aware of food waste. But what I found with my toolkit "Go-between" Get Involved and let´s reduce food waste _ (Updated 13/10/16 Prototypes and collaborative activity) is that people can get really engaged with the topic after few days even more their awareness increased as their interest in food waste, they start noticing their current habits and they were proposing and trying to find new ideas to save food! 

It will be fantastic if we can collaborate as we are focusing on 2 different targets but that are linked to each other "go-between" focused on households and yours in employee wellness programs. I posted some of the insights collected with the toolkit on my attachments, you could go and check it out it, you can find some individual efforts to reduce food waste giving some valuable data.