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Start small with a big effect. Grocery stores already have a good idea started: Push merchandise through recipe suggestions. Popular, repeated suggestions I have seen– Tuna salad (mayo, canned tuna), pasta and jarred sauce, taco night. No recipes hav

Start small with a big effect. Grocery stores already have a good idea started: Push merchandise through recipe suggestions. Popular, repeated suggestions I have seen– Tuna salad (mayo, canned tuna), pasta and jarred sauce, taco night. No recipes hav

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Hi Srinivasan! Thank you for your compliments. I will be the first to admit that this concept would be a huge undertaking. There are many components/individuals involved in order to get a government supported 'food hub' up and running. This was my 'think big' concept and my other was my 'small, but effective' concept.

I believe the key behind getting through the unavoidable red tape is to invest time and money in a small campaign supporting the cause; aimed at government employees and key community leaders. Even if 'campaign' means merely lobbying to influential individuals within the government structure. Once the decision makers are on board, the project could potentially be fast tracked through the red tape.

Do you have experience working with government bodies? Are there any other methods that could help avoid the inevitable?

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Lauren commented on (UPDATED) 'I am not from far away' label

Hi Ben— I realize this is only in a conceptual stage, but labeling food to deter consumers from purchasing could present a major problem in regards to 'free market' laws. No? It reminds me of labeling cigarettes with health warnings. But food from far away has no direct risks for the consumers. In the long run, yes; The more fuel that is used to transport food hurts the environment resulting in an increase in global warming. But, that is an extremely long explanation to tack onto a product that is completely legal. If there were to be any labels on the imported foods, it would have to be much more subtle.

I realize evaluations are supposed to be blind, but if anyone has any particularly critical feedback... such as 'this concept does not meet the challenge brief'; I implore you to please leave comments or feedback explaining your opinions. I would like to have a conversation through the forum so the concept could possibly be improved.

Also, by technical definition, this concept does exist already in the world. It was based on the Rochester Public market which meets most of the initial concept's bullet points. The bigger idea is about building off of Rochester's success to transition to a formula for other cities to customize.