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JUST STORE IT turns shoebox packaging waste into valuable and collectible storage to create stylish and sustainable storage.

JUST STORE IT turns shoebox packaging waste into valuable and collectible storage to create stylish and sustainable storage.

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Margrethe commented on JUST STORE IT.

Hi Lauren,

Thanks for checking out our idea and thank you for the feedback! The idea behind JUST STORE IT can be used for any brand of shoebox and incorporated into any retail program. We thought that NIKE might be a good start due to the high volume of shoebox and packaging waste that the company must dispose of. However, the idea is scalable for use with any type of shoebox, independent of retail participation, although participation would enhance distribution and consumer inspiration.