Hi Dan, Yes, your interpretation of this model is correct. Sanitation facilities is one potent ecosystem where this model can be implemented. On a general note, the ascribing of value to the reusable item has to be arrived at through mutual consensus of industrial policymakers and NGOs representing the likes of Saatvika. Somewhere, the line between CSR and sales strategies have to be blurred to this end. Specific to your context, the paradigm shift we propose is rooted in maintaining the manufacturing expense in the existing model while developing the proposed one. This is implemented in terms of tweaking the shape of sachets to make collecting them more feasible. Could you enumerate which products the sachets are meant for, within the sanitation facilities?
Single use sachets go back into a batch, after being used. They are collected together by a slight change in consumer behaviour, hinged on the non-destructive opening of sachets. Most of the waste generated is because small sachets are torn open. Instead, if they can be used more as a sachet-tube hybrid, and reinserted into the batch, by users such as Rajata and Mark, they will become more sustainable. Also, the likes of user personas as Saatvika can collect these sachets, reinsert them into batches and sell them back to the factories for some form of suitable remuneration. This makes the entire economy circular.