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Concept:
Create Women's Groups as a health service platform to collectively save money, share experiences and build social capital. Use a specially designed mobile device with simple applications giving access to preloaded health-related audio and v

Concept: Create Women's Groups as a health service platform to collectively save money, share experiences and build social capital. Use a specially designed mobile device with simple applications giving access to preloaded health-related audio and v

Photo of Ayako Hiwasa
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Great idea! Do you know "one village, one product movement" in Japan? Small farmers in the region that started the movement initially got together to transport, market their products to sell in nearby city, invest in food processing facilities etc collectively in order to survive while large scale production took over the market. The local government decided to help this association to invest in their activities and promote locally produced goods.This developed to be the movement.
The basic idea is very similar to your concept and there're lots of proven success cases. I'll see if I can find something that you can build on further more.

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Ayako commented on About where things come from

Great tool! I used to see the stores trying to emphasis that they are selling locally produced vegetables by displaying the name of the producers, their village name, and photo of the producers. They can benefit from this tool to visualize it.

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Ayako commented on Mobile Device Enabled Women's Group

My response to the comment by my Chinese friends:

"your're very right in saying so and I didn't really intend to ignore such important elements. In terms of collective savings, poor people tend to borrow lots of money from private money lender with very high interests rate when they're in need of cash and I met so many poor family did so when their wives were pregnant. In many poor communities in rural Cambodia (as far as I know), people are happy to contribute with very small amount because they know that how much ever they put in the saving and the amount they would pay back if they borrow money from the saving, they will get it back later on. For service fee of hospital and midwives, quality of services etc, the concept itself only focuses on the use of mobile technology. of course it is very important to look at all the health system factors as you suggested and even if we introduce a very innovative way to integrate mobile technology into maternal health intervention, things won't make any sense if we don't take those health system factors into consideration."