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Hi Brian, many thanks for your message and interest. We certainly would consider adding WCC adding this to a crowdmapping and gamification platform. In fact we were taking about finding ways of generating more revenue. It's late in the refinement process to investigate this now but we will continue our work after tonight's deadline. Thanks again! 

Hi Dhananjay, thanks for your comment and feedback! It's funny you say that - I have been working with IDEO's prototyping team this last week and we decided to refine the idea to initially target larger businesses as they would be more interested in the benefit from the Water Conservation Certificates, which is essentially to improve their Corporate Social Responsibility (CSR)/substantiate their CRS policies. That is what the idea needs to get going as it is a long term solution. I will be updating the details to reflect this soon! Thanks again :-)

Thanks for your comment Amber. It's crazy that 1 kg of dry pasta uses 1849 litres of water! And in most cases that gets poured down the sink! Yes, relatively clean water (i.e. 'greywater') is re-used in progressive businesses and homes. I audited an engineering company once and they re-used water from kitchen appliances to wash their vehicles. The London Olympics also had a greywater system in use. It makes sense, but the problem is that it can be more expensive for businesses (and homes) to set up and maintain than using new water, unfortunately.