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Recycling is a great idea,  Let's multiply its effect by  first 
1.REDUCING consumption and 
2.REUSING stuff, e.g. beverage containers. 
Before recycling  these are 2 behavioural changes that have a much greater positive impact on our environment

Recycling is a great idea, Let's multiply its effect by first 1.REDUCING consumption and 2.REUSING stuff, e.g. beverage containers. Before recycling these are 2 behavioural changes that have a much greater positive impact on our environment

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JuanPablo commented on Triple approach. More than Triple benefit..!!

thanks openIDEO, done!