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A transportation network solution to help the underserved women in Pakistan with their daily commutes.

A transportation network solution to help the underserved women in Pakistan with their daily commutes.

Photo of Roshni Rides
19 20

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Roshni commented on Roshni Rides

Hi Jaci,

We tried sustainable vehicles in the pilot, and are definitely going to incorporate them in the future but unfortunately Pakistan does not have the infrastructure to support them at the moment.

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Roshni commented on Roshni Rides

Hi Nathalie,

Great question. It will be a for-profit business because we believe in the concept of social enterprise and sustainable impact. We want to do the work of NGO's without relying on donations.

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Roshni commented on Roshni Rides

Hi Bikash! We are currently mobilizing the funds from Hult Prize for all of our operations. As we do not have any other form of funding, the Open Ideo funds would tremendously help scale our business quickly. In the Hult Prize pitch those impact projections were 5 year projections.

The metrics we gave for the 2000 customers was assuming that we do not obtain all of the money at once. We are assuming the money will be given in trenches and for the first trench that is what we feel we can accomplish through calculating our customer acquisition cost.

In terms of connectivity and digital penetration, Pakistan ranks amongst the world's lowest in terms of smartphone penetration and digital literacy. That being said, this number is increasing every year and there is a focus on increasing it. Our solution will have a digital platform, but is not limited to that. We want to serve as many people as possible which is why we also have other options for signing up that are non app based or internet based. We are finding ways of collecting data and inputting it into our backend system manually so that it can sync with the data through the tech.