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Hi Bettina,
From what I have seen, credit unions ( http://www.creditunionfoundation.org.uk/) have been benefiting from small seed funding for new services and initiatives. They are trying to find innovative ways to service their members better, and Seed funding could be one of those instruments that can be used to back innovative ideas of women members and open it to a more general audience. So the motivation would be two fold, servicing the existing members and attracting new members.
I have not seen any examples of credit unions supporting over 50 women entrepreneurship, but why not? World Council of credit unions already has a Global Women leadership Network with initiatives in some countries. They could be a great pool to tap into both for leadership and development of women entrepreneurs over 50. http://www.woccu.org/involved/supporters/supporters_work/globalwomen. @Bettina Fliegel

Hi Kate
That was one of the inspirations for this idea, together with the Kaufman Entrepreneurship Index last year which highlighted the trend of over 50s starting their own businesses.
There are many ways credit unions can contribute to this as partners, from financial literacy as part of the curriculum, to enterprise mentoring, seed funding, over 50 women entrepreneur network and women leadership development, something that credit unions have been successfully doing in many countries already@KateRushton