The Green Line is a visual code of a "cross-brand" product line done from recycled raw materials, identifying to the customers the benefits and possibilities of a responsible and eco-friendly choice at purchase.
That's really interesting! We already have a couple options for traffic working in this way. Why not to have one for security? I noticed that Google is providing some alerts in case, but I do believe that a crowdsourced solution would be more dynamic and efficient. I can imagine an integration with a system that enable users to report abuses/violence and ask for help instantly. The opposite is also interesting. The possibility to report that evereything is fine is used in the "I Am Alive", in Lebanon. https://play.google.com/store/apps/details?id=hassan.sandra.iamalive&hl=en
Hi Meena, I'm glad you appreciated the idea. At first I thought about "educate" the customer through a responsable purchase and generate a demand for recycled goods, which would invite even more brands for this case. But you got a point: we should work on this part. My very first insight came from "Marc Jacobs' Pop Up Tweet Shop", are you familiar with it? What if we propose customers to pay for those products with plastic bottles and others to be recycled?