Creating and supporting more businesses that embrace the One for One approach in the area of basic childhood needs.
Toms Shoes - donates shoes for every pair purchased
- sponsors sight-saving surgery for each pair of
If children do not receive the necessary proteins and vitamins in the first 1000 days of life their brains and immune systems will NEVER fully develop and they will most likely die. Luckily, there are a few companies out there providing the RUTF (re
One billion people, or a seventh of the world’s population, are hungry. When they are not nourished, their hunger will become chronic and severe. When children from the ages of 6 to 59 months become severely hungry, they are nine times as likely to d
I agree the One for One model is not perfect, but I want to recognize its efforts at at least making giant first world corporations care. Sure, not every child will be saved right away, but I think that by making customers aware of these lives on the other side of the world and giving customers a way to help while spending money on what they would have bought anyway is a great start.
Also, I think the model is continually improving and whereas shoes may not have been such a crucial necessity, now it's Medical Sight-Saving operations, Water wells, and the Nutrition necessary for full brain development and survival. These new ways of giving are really investments in the future of communities and children because children that grow up being able to SEE and THINK will be able to contribute much more positive net gain to their own communities.
That's why I think it would be awesome for the community to help create some platform or organization where brands (that use millions of resources and make millions of dollars) could give a portion of that back in a BENEFICIAL way just like you're saying :)
What I particularly like about MANA and Good Spread's partnership with them is that MANA Nutrition is a Non-Profit
On the other end is Plumpy'Nut, which produces a similar RUTF paste but is For-Profit business, holding the patent on RUTF pastes, and charging royalties on production from other companies. Thus, Plumpy'Nut makes a direct profit from feeding dying children by securing grants that could have potentially gone to other NGO's and saved more lives.