Hi Lauren Ito , thanks for your message! I modified our target market section some which I hope clarifies it. Also to clarify about our core concept, we are proposing prototyping and producing an anti-fatigue mat as the first product of the Grind Life product line (for stage 2 of the challenge), but providing an ecosystem of products to support our mission is really the core of our idea!
Thank you for your detailed feedback, I agree that breaking the chunky text blocks down into additional subheaders would help things more readable, and I’ll see if I can apply some of your other feedback before things close down!
Thanks again and good luck with the rest of stage 1!
I like this idea and can definitely relate as I just put a fresh dent in my MacBook this week when I picked up its sleeve from the wrong side and it slid out! On that note, it might be nice to have a way to clearly indicate which side has the opening and whether it is closed or not. I also like the use of grind for this application as the performance materials that cushion and reduce impact on our feet (EVA foam, rubber) would also do well to protect our laptops and electronics! The texture could also look nice in this application.
I hope that’s helpful and good luck with the rest of the challenge!