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Lucy Guerra, MD, MPH
I am passionate about:
Teaching medical students and residents
A little known fact about me is:
I love Antique Roadshow!
Show my name on the attendees list for events I am attending:
Lucy Guerra, MD, MPH
Internal Medicine Physician
University of South Florida - Medical
"Pay it forward in all you do..."
Lucy Guerra, MD, MPH, FACP, FHM
Director & Associate Professor of Medicine,
Division of General Internal Medicine;
Associate Program Director, Internal Medicine
Volunteer Co-Medical Director, USF Bridge Clinic
USF Morsani College of Medicine
13220 Laurel Drive MDC Box 80
Tampa, FL 33612
(813) 974-3894 fax
I thought this was very interesting Luisa. You point out the number of views between the videos and it's pretty frightening... That is, McDonald's has become synonymous with American culture. It's iconic. McDonald's has had such smart advertisement over the years that it appeals to everyone-- or at least it tries to.Young, old, black, white, Latino. It's in English, Spanish... So, why does it have 50k views? It has used television and media not only to promote it's products but to promote an image of tasty, cheap food free of any ethic or cultural bias. Afterall, hamburgers are "all American." Well, so's the Big Mac and practically anyone can afford it--- and if not, there's always the $1 menu.
I also think it may have the potential to be used in research. It's a well known fact that minority populations such as African Americans and Latinos don't participate in clinical trials. The importance of variations in DNA linked to ethnicity when it comes to drug trials and other treatments like bone marrow transplantation cannot be underestimated. Maybe telemedicine has a role in recruitment of hard to reach populations. I'm not sure but it is something to be considered. Thank you for your comments!
Very interesting concept and not that expensive. It certainly would be a great way to get children living in the barrios and other densely populated urban areas to get a chance to grow some healthy vegetables and fruits! You could give them a kit as part of a science or nutrition class and see what they grow. I'll bet college or graduate students would love this... Make your garden grow... You just need a window and a drop of sunshine! : )