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Cristina commented on Public Stair Activation Project

Hello Bettina, Thanks for sharing this great example in Harlem!

The app is still under development but this webpage will give you an idea of what you are inquiring about. This was developed by a group of people (me included) and we won a competition with the NYC Big apps last year. It addresses exactly what you are talking about: http://equilibriumapp.com/

As for social media expansion and marketing, we were fortunate to initiate this project funded by the Miami Foundation and the Health Foundation of South Florida. Having said that. they have been giving us a lot of social media support and exposure. The Miami Foundation had professional pictures taken of the installation and they've been sharing all over twitter, Facebook and Instagram, aside from some other local related newsletters.
Please check us out:
http://www.alt305.org/
https://instagram.com/alt305/
https://www.facebook.com/hashtag/alt305
https://twitter.com/alt_305

And check out our new installation teaser!
https://youtu.be/wDlHe6idq5s

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Cristina commented on Public Stair Activation Project

Hello Caio, thanks for your comments! I absolutely agree. We've been doing periodic visits to the site and interviews to the users to gather the necessary data to asses this concern. It is true that once a product or experience loses its novelty, the pattern my shift back. Something that helps is that the elevator has been out of service! The escalator is always an option though. We will keep monitoring the usage now that a few weeks have passed and report back! Thanks.

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Cristina commented on Public Stair Activation Project

Hello Shane, thanks for the feedback and apologies for the delay. The app is still under development but this webpage will give you an idea of what you are inquiring about. This was developed by a group of people (me included) and we won a competition with the NYC Big apps last year. It addresses exactly what you are talking about: http://equilibriumapp.com/

Cheers.