Love this! I hadn't realized how much the yuck-factor of barista's hand --> lid --> my mouth bugged me before, and the raised rim is such a simple design solution. Well done. And the nose dip is adorable.
Also curious to learn more about the new material. While I love compostable materials, the lids I've tried are often flimsy/brittle, turn to mush, or pop off.... it would be awesome to have a lid that is on-par with plastic (or better!) without the obvious environmental consequences. I cringe when I think about how many coffee lids I've thrown out in my lifetime :(.