I love that you are taking the local context into consideration with this project, and planning your programming around what foods are common and popular in this region. Why do you think families are not already eating the food you propose will be better for their health? It seems this program will be successful if you are able to create a change in behavior for these families - Check out this great resource focused on community based nutritional focused behavior change - https://www.k4health.org/toolkits/pc-nutrition/hearth-nutrition-guide-community-based-approach-nutritional-rehabilitation-and
Neat! I love the innovative way of integrating ICT into a plan to combat malnutrition! You say you are targeting at risk communities, mainly people living in rural areas. I am curious to learn more about how and where these people going to receive the sprinkles powder once they earn an e-voucher.