Hi again Leigh!!  The results are in.  The UCLA study is complete, and my patented, decoratively versatile recycling bins DO Change habits and increase recycling!!!  Wooh, hoo!  :)  As soon as the study gets officially written up, all I need is a media campaign and an established manufacturer who want to be the "Levi Strauss" or "Band-Aid" brand of the behavioral change.  I targeted the two factors that hold down recycling practices, and the results are spectacular.  My mini-company, BinBisa Supply owns the design and proven results & and I'm dedicated to give 1/2 of all proceeds to an educational campaign towards changing mindsets and habits.  There's no one else out there with my passion and dedication.  Would you like to help build the movement and get my prodeuct into stores?  Contact me at 209-747-0865 (Please leave a message if I don't answer. I'm a school teacher by day, and I don't answer during class, but I'll get back to you when the school day ends.)  Or you can get me by email at lrods818@comcast.net     

Meena & Leigh, I totally agree! A couple years ago, I came to the same conclusion and so I came up with a cool solution. I invented (and patented) a dual purpose recycling/trash bin that fits anywhere a wastebasket can. Check out my idea at binbisa.com If we replaced our trashcans with something attractive that could also offer recycling, we could really make a difference.
"Change your tool. Change your habit. Change your world."
& "One step made by millions is a movement."
are two motivational statements I have on my BinBisa labels.
I think we're all on the same page. :)