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#Unwasted Campaign

Food is a core part of the human experience, yet annually we waste a third of all of the food produced worldwide. That’s why we’re working on the Food Waste Challenge, tackling this question:  

How might we dramatically reduce waste by transforming our relationship with food?


We are already gaining great momentum in the Challenge and for #Unwasted, a series of collaborative efforts that highlight the food we throw out every day. The efforts include: Unwasted Food Diaries and Cook-off, and two global events series: Watch Your Waste Mealsand Hack Your Waste Events.

Last month we kicked off #Unwasted with “Watch Your Waste” events, where our global community gathered over waste-conscious meals. The results were astounding, with over 80 meals hosted in over 30 countries. These events raised awareness about out relationship with food and helped us consider creative approaches to reducing our food waste.

Hack Your Waste Events

Now, we have an opportunity to again mobilize a global community: this time to design innovative solutions to food waste. We invite you to jump in and “Hack Your Waste”.