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Nike Circular Innovation Challenge: Design with Grind

We live in a time of relentless change and unlimited opportunity

Nike is committed to the belief that it is not enough to adapt to what the future may bring, but that the future we want to see must be created through sustainable innovation.

The future demands a transition to a circular economy – a world in which materials can be used and reused at their highest possible potential for as long as possible. Nike is pushing the boundaries of the circular economy by transforming waste streams into value streams.

To respond to these needs, Nike Grind has emerged as a program that creates a palette of premium recycled materials for Nike and other companies from footwear and manufacturing scrap that would otherwise be wasted. 

Through the Design with Grind Challenge, we’re asking you, “what can you make with Nike Grind?

                   NIKE'S CHALLENGE TO YOU:

How might we create a waste-free, circular future by designing everyday products using excess materials?

Call to action:

The Nike Grind program seeks to push the boundaries of a circular, waste-free economy. Nike is calling for proposals do even more with Nike Grind materials.


Proposal submissions are due April 30, 2018.

Winners will be announced July 2018.


Up to four winners will receive an award of $5,000 each, and one grand prize winner will receive an award of $30,000.

Winning solutions and all promising proposals will be considered for further partnership by Nike. This consideration may include in-person collaboration at Nike World Headquarters and further access to premium Nike Grind materials.

The Design with Grind Challenge is looking for new ways to eliminate waste by incorporating Nike Grind into new and existing products at scale. 

The goal of this challenge is to find new partners who can use Nike Grind materials to create products that help improve the lives of the people who use them, while reducing waste in the world around us.

                       HOW TO GET INVOLVED:

- Join the Challenge: form a team, or join as an individual. Everyone is welcome and encouraged to submit solutions to the Challenge. 

- Host an Event: we will be supporting a global series of events in order to support ideation during the Challenge, if this is of interest, please let us know in the form below.