TRI-O : Create, build and learn
To develop a creative toy product that acts as construction game and is adaptable in complexity to different ages of children. This would also allow it to be cost effective since one game could last for several years. The product would maximise its opportunities around family mealtimes - the most universal shared time between parents and children and would in turn decrease the burden of parents carving out extra time to already hectic lives. This shared time will also enable the development of the parent/child relationship through creativity and play while fostering development. The game itself lets children create their own rules and pieces, learn about food and healthy habits, and build the unimaginable.
TRI-O being used differently depending on the age of children.
Color and shapes recognition from 0-1 years old.
Learning about food, playing in community, creating rules to play at 2-3 years old.
Building and creating their own pieces at 4-5 years old.
Pyramid structure and detail of "food-pieces"
WHAT IS TRI-O
Creative toy that acts as
construction game and is adaptable in complexity to
different ages of children.
Every TRI-O contains :
- 4 or 5 pieces of each represented food on the pyramid.
- A triangle-shaped nap with the structure of the pyramid drawn. It will be used for kids to delimitate their playing area if they want, and also as guide to learn about the food-pyramid.
- A leaflet showing parents some ideas to use TRI-O, since easy exercises to do with babies, until complex structures to build with the pieces.
As it is shown in the images avobe, TRI-O offers the possibility to play and interact at different levels :
HOW IT WORKS
- First, the easy recognition of colors (for babies)
- Second, identifiying food.
- Third, building.
- Fourth, creating new pieces.
- Fifth, building by following self rules.
There are two versions of the product, with just different packaging but the same content :
DISTRIBUTION AND SALES
* We have planned on using income from the initial
'pro' sales to fund the production of more domestic toys
- A 'pro' version, for centers like Maison des Petits, where children can go to play, with a big pyramide-shaped, wooden packaging.
- A domestic version, with a normal pack containing the pieces and the pyramidal nap (the wooden structure would be too big for the small appartments of Paris)
We think one of the
keys to success is a toy that teaches – its not just about being creative but parents will hopefully see the added value it possess for their children to learn new things as they work with the toy.
Who will benefit from this idea and where are they located?
We are targeting low income families in Le Quartier de Flandre, Paris XIX.
Statistically communities in this neighborhood are falling behind the Paris average in terms of earnings, employment and ease of learning at school for primary aged children.
19,2% are low-income families compared to 12% Paris overall
Unemployment 18.8% compared to 12.1% Paris overall
18.1% of children have difficulties at primary school compared to the Paris average of 12.7%
State aids in this area is doublé the Paris average
Our main focus settings are places like La Maison des Petits du 104 (http://www.104.fr/) or other similar centers in the neighborhood such as the Welcome Centers which are spaces where parents and children can access psychological support from experts, as well as share their experiences with other parents. Children meet other children, they play, they paint, they have access to games that they don't have at home and a space dedicated to it.
How could you test this idea in a quick and low-cost way right now?
1. We would start talking and showing images of the product to our potential users and the experts of La Maison des Petits du 104 who work regularly with both our target families and age group. They will give us immediate and useful feedback that would improve the usability of our product. During this process it will be important to use their feedback into the creation of our product so that we end up with a product that is more of a co-creation rather than a one-way solution from our end.
2. The next step would be to refine our prototype with the insights gained from step number one and produce an inexpensive prototype. We would most likely collaborate with La Nouvelle Fabrique, an atelier in 104 where amateurs can use CNC machines to create their personal projects with the help of experts. http://www.nouvellefabrique.fr/
3. After this process we would return to La Maison des Petits du 104, and observe how children and parents interact with the product and this will allow us to gain quick access to modify and adapt the product accordingly.
What kind of help would you need to make your idea real?
We believe we need support at varying levels to make this product a reality.
1. Feedback from the IDEO community would be important. A lot of the community has gone through this process and could offer some useful guidelines about going through the process.
2. Feedback from organizations that have developed toys for development – information from Lego Foundation (we are fortunate to have a link here)
3. Design experts. We have a connection with a prominent French industrial designer who has worked on design for development in Africa and Asia. We are meeting with her on her experience as well as insights into the viability of the product.
4. Lastly partners- community buy-in: People who would be willing to try out the product and validate its effectiveness (Centers, the local Paris authorities etc) – this would also include the families.
Is this an idea that you or your organization would like to take forward?
Yes. I am ready and interested in testing this idea and making it real in my community.