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JAMBO - the process of creating a collection of educational books

JAMBO is a scheme that utilises the local people in every step of the process so that they can be equipped, and then potentially use those skills later on in life in other areas. The end product in the process is a collection of educational, playful books informing parents and allowing children to play with it. Each book will present one story about a key theme, for instance nutrition or health care. The books will have interchangeable 3D pieces to make it playful for children, so they can play alone with the book. The nutrition book if we use it as an example, will come along with some vegetable seeds, to teach and encourage parents to plant them, so children can see its growth and more importantly how to do it!

Photo of Daniel Martinez da Cruz
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-We have updated the summary of our idea as we have evolved along the way from creating a collection of books, to a process that is bigger than the books. We talked about using the local people to produce as much of the books in-house as possible to reduce shipping costs and to give ownership, but through talking and looking at other peoples ideas, we think that every step of the process has a chance to equip people, so why not give them the opportunities that they may not always have?

-A very good point was raised about the fathers in this process, and after good conversation and idea sharing its a great idea to get the Fathers involved in the designing process of the books in terms of the visuals and digital layout. We would do this in partnership with MECPU who brought this to our attention and the process in which they are getting fathers involved and teaching them ICT skills. By teaching the fathers these skills, they are involved in the process and can be part of the vast team (much like openideo) in creating these products, giving them ownership of the products, but also they are then equiped with these great skills that they can then use outside of the JAMBO project and potentially go into a career in the area! Wed love to partner up, and have the fathers involved in this process! 

Who will benefit from this idea and where are they located?

This idea will benefit parents and children in Kakamega, one key town we have looked at that is located in Kenya. Thesebooks provide parents with essential information but has playful elements like the removable shapes, for the children to enjoy and have fun whilst becoming familiar with the images and learning from them.

How could you test this idea in a quick and low-cost way right now?

We could test this idea by creating a few prototypes and send them to families in London that we know locally/personally. This way we will be able to observe the children interacting with the parents as well as the book. We can also see how effective the information is that we have provided to the parents, and the way in which we have communicated it.

What kind of help would you need to make your idea real?

To make this idea real we would require partnerships with local manufacturers and businesses to try and create the books locally rather than have them imported. We would also require help from local people as we don’t want to write the stories without having an informed opinion on the style and techniques in which people tell stories already in Kenya, as we want to design with them and not at them.

Is this an idea that you or your organization would like to take forward?

  • Yes. I am looking for partners that might be interested in taking this idea forward in their communities.


Join the conversation:

Photo of Ayman Hanafi

Thanks Daniel. What an amazing idea! This will be a great inspiration to all involved but especially for the children who will learn as they play. This idea will also be embedded in their minds for future generations, thus improving future life styles.

Photo of Thais Nascimento

Hello Ayman! We truly believe that this idea can somehow improve childs lifestyle in an educational way, and we hope to inspire as many lifes as possible! Thank you so much for the positive comment!

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