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X Media Lab - The Lab

"X Media Lab is the best seminar/conference I ever have visit. Ten session with ultra-high level professionals gave us an opportunity to develop and sharpen our concept to clarity. We have now got our seed funding for our new web start-up." Mathias G

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Written by DeletedUser

X Media Lab is the internationally acclaimed creative industries event. XML creates a meeting place uniquely designed to assist companies and people in getting their own creative ideas successfully to market, through concept development, business matching, and direct access to world-class networks of creative professionals.

X Media Lab consists of a Pro Day Conference (General Admission) featuring a selection of the world’s outstanding creative practitioners for each Lab’s chosen theme; and the 2-day Lab itself (Selected Companies Only), in which the participants are able to work directly with their selected Lab mentors on their own project ideas, and explore partnerships and business opportunities with all other Lab participants Lab mentors.


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Hi Mathias, great inspiration and wonderful initiative. From the video, it seems that it provides networking, informal interactions, knowledge sharing and storytelling and access to expert and mentoring. What really made the experience worth to you?
Congrats on the seed funding!

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Hi Anne-Laure,
Thank you! It's so nice to get financial support in the right moment.

Yes you are right XML provides these kind of opportunities - like many other settings. There are lots of talk in the filed of entrepreneurship - consultants, expert with almost no experience and officials. what was special with XML was that the mentors had ultra high experience of start ups and had two days for us and 14 other start up teams. Mentors including people owning companies they have founded now worth billions, business angels and world class creatives. Almost all regions, at least in Sweden, have the ambition to become "the world leading xxx" but the support they give in terms of knowledges people, networks ... are rarely aligned with these ambitions. That's the reason of why I am so impressed by XML. And - XML was really helpful. So my advice for EU - if you want start ups to become "best of the world" you have to offer at least matching support.