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Focus on the development process

The biggest problem is not money or resources, it is lack of knowledge in undertaking the development process. Effort should be focused on creating an "open-source" development process for web-start-ups with a complete series of artifacts for them.

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Written by DeletedUser

Most web-start-ups that get past the concept phase, fail not due to lack of resources, rather they are unable to use the resources they have effectively. Most software projects are problematic, and for start-ups the problem of getting software developed in a efficient, painless way is a major problem. Little time or effort is spent in the specification phase and hence what is developed is often not what is required. We should develop an open-source framework which guides the development process.

How will your concept support web entrepreneurship?

Entrepreneurs will have a proven process to follow, which will allow them to reliably take thier concept through to creation. This will allow them to focus more on the business and remove uncertainty and risk from the "creation" phase.

What kinds of resources will be needed to get this concept off the ground and scale it?

WIll need expereinced consultants and entrepreneurs who have worked with the software and business development processes. Large technology consultancies compaines like IBM, Accenture etc might want to collaborate as they have already a large library of artifacts that would be very useful to the entrepreneur. These large organizations might also fund such an innitiative as it gives them credibility in the market and brings them very close to the "innovation" happening in the UK and elsewhere. Interested, register at

How could we get started?

A simple concept website (launched currently at and the structure of an open-source project would be needed and a comitte of credible industry leaders who could apprach other thought leaders and eperienced entrepreneurs. This committe with thier advisors would need to establish a roadmap and in a co-ordinated fashion start the collation of information, which will lead to the establishment of a number of artifacts and processes that entrepreneurs can later leverage. The goal is to create a standardized set of development processes and documents for all to share.

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Interesting points made here, Avron. I agree that projects can fall down when it comes to the specification phase. It's usually a lack of understanding between the founder and developer (if they are different!).

James' Founders Dictionary
and Carrie's System that Translates are concept which resonate with your concept - worth a look.

I'm going to build on this idea but looking at the researching/discover phase... thanks for the inspiration ;-)

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Louise, my view is that with regard to the researching/discover phase there are already a wide variety of tools and methods out there, people like Steven Blank and Eric Riess have written extensively about this topic. I don't think that throwing money at the discovery stage will solve anything as in some way the entrepreneur has to go through that process with a certain amount of ingenuity in order to succeed later on. My concern for start-ups that are pre-dominantly web or mobile based is the apparent lack of methodology in developming, managing and depolying the software that these businesses would rely on. Whether they turn out to be sustainable businesses is another matter. If there was a well worked out methodology it might at least save on resources and put otherwise ocupied technical resources to more productive uses. Also one would assume that the consumer would gain from having far better working choices to choose from.

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