As statistics show India ranks first when it comes to sanitation problems. People in rural India do not prefer building toilets in their homes as they have a temple inside and they believe that where there is a temple one must not defecate. Thus one option is to build toilets in their back yard. The problem here is that the drainage system in the country is not that well built and is redone every year as the population of a particular area grows.
*Please note the research has not been put in text but has been put in the PDF attached. This is just the explanation of the concept.*
Another option is to build common toilets. The problem here is that since they have never used toilets before in their life they do not know how to maintain it. Shulab Shauch is an initiative to provide public toilets in the country by taking an amount of 2-5 rupees for the maintenance of the toilet. Sadly the money is taken but the toilets are not maintained people in charge or by the municipality as they don't feel the need to re do toilets.
If the people are given incentives for using the toilet and keeping the toilets clean then they will probably turn towards using the toilets provided more often. Incentives can be money/ food or medication. Money would be risky as the husbands may use it for their daily alcohol but if the responsibility is given to women they can deposit it immediately at a table next to the one where they received the money. This saved money can be used for their children's higher education, marriage, building personal toilets, etc.
Indians love incentives, cash back offers and discounts.
'Bohni' is a social and commercial custom of India and Pakistan that is based on the belief that the first sale of a day (or other selling period) establishes the seller's luck for subsequent transactions during the remainder of the day.
People prefer starting their day by taking a dump, thus if pooping can earn them money not only they but their children will also be sent to use the toilet.
Rs 2-5 may sound like a very small amount to us but in the areas where this is a problem there is also the problem of population explosion, thus if a family has 5 people living in it and if each one of them gets Rs 2 each that makes it Rs 10 per day which makes it Rs 300 a month which is a big amount for them.
People in those regions send their children to school because the children get their lunch from school and thus the burden to arranging one meal of the day for the child gets off their head. Instead of money we can even give them a meal, like breakfast which is high in nutrition thus the poop that's coming back to us is rich and can be used to make good quality manure.
Now the question is how to make money to give them money. ' Its Simple.' Take their poop, convert it to manure, natural gas and electricity. Revenue generated will increase with increased production of manure. The sewage from the municipality can also be taken not bought for this purpose. This electricity and natural gas can be used to power the digesters and plant. The manure can be sold to the tear one cities as a strategy to promote 'urban farming' and as well as 'organic farming' or farmers who cultivate organically grown products for a the upper middle and the upper class audience. The price of organically farmed products is slightly higher then the regular fruits and vegetables that we eat. These can either be sold to the so called ' first world' countries or the tier one cities of India as a practice for growing your own crop, fruits and vegetables at an individual level and generate a high revenue.
There is another problem here. The husbands may take away the money from everyone to buy alcohol for himself for the night thus we can keep a bank service adjoining this system where people can choose to save this money for something else or save this money for themselves for making toilets.
Waste management here is another problem and if we buy the waste plastic, glass and paper that is generated in these areas we can teach them the process of waste management, segregation and disposal.
So basically, Its as simple as that. I have an idea, need to work on making it happen through prototyping and on field experiments. I have been waiting for such an opportunity for the last 4 years but never was heard by a lot.