OpenIDEO is an open innovation platform. Join our global community to solve big challenges for social good. Sign up, Login or Learn more

Social Media Encourages You To Vote

Facebook is one example of social media that has encouraged people to vote, which got more than 5.4 million to post in 2008 and helped people search for polling place in the U.S. Exploring their methods, what can we takeaway for this challenge?

Photo of T. Annie Nguyen
0 6

Written by

I found it fascinating that Facebook has an interest in encouraging people to vote, especially with so many members and I'm not sure how successful it was, I saw tons of people post on their Facebook wall that they voted and encouraging others to as well. With their social pressures and recognition apps such as "I Voted" button and voting poll locator, those tools are providing quick and easy means for people online. took advantage of this platform and is a Facebook voter guide for people living in San Francisco, where people in your social circle share information and opinions regarding the election.

In addition, Foursquare allows people to check-in to places and share your location. Is there a way to help people find polling centers that are accessible or report places that aren't?  Can we think of ways to include people who are left out in the process, but are connected online through social media?

Article from Guardian UK in 2010:

"But could Facebook make a difference simply by getting more people – especially young first-timers – to register to vote? Its Democracy UK page has, according to data supplied last Thursday, led to 14,000 voter registration forms being downloaded directly through Facebook itself, and around 9,000 a day through the About My Vote site run by the Electoral Commission – which was using the site for the first time to get some of the estimated 3.5 million people eligible but unregistered to vote to join in.

And what about Twitter? What has that done? Paul Mason, BBC Newsnight's economics editor, put forward his own thoughts on Twitter's effect – or lack of it – on the election, noting that it gives potentially perfect realtime feedback to any political event (through realtime searching); it can amplify the impact of an event; it can spread suppressed information and humorous rejections of the official line; it is resistant to propagandists; it helps journalists engaged in "collaborative competition". His conclusion: it "has the potential to partially or completely neutralise the ability of the corporate media to transmit the dominant ideology"."

Facebook article From Fast Company in 2010
Huffington Post about, 2011
How Will Social Media Converts Followers into Voters, PC Mag, 2012


Join the conversation: