Why I don't recycle on a regular basis...
I think the main reason why people don't recycle as much as they should is because there is no accountability placed on the individual when they take their trash out. If I want to place recyclable items in the normal trash I can do so, if I am feeling too lazy to separate the recyclable items from the regular trash. Large multinational organisations do very little to encourage people to recycle and there is limited awareness of what happens if we don’t recycle i.e. marine life dying when they get caught up in plastic. It is too often assumed people are going to recycle because it is the right thing to do. People need to be reminded through advertising on packing of the importance of recycling every time they buy something.
If we want to increase the amount of things that are recycled we need to create greater awareness of what happens when we don't recycle. In Australia tobacco manufactures are no longer able to advertise their brand names on cigarette packets, images of diseased organs are placed on the packs to reinforce the effects that smoking has on the body. Images of our environment being destroyed should be placed on packing to remind customers of what can happen to the environment if we don't recycle.
When you look at the coke bottle label to the left you can see a recycling symbol next to the barcode, is this really going to increase the number of coke bottles that are recycled? If the recycling symbol was replaced with an image of the damage that plastic can cause to marine life for example I think you would motivate more people to recycle.
If it was possible to use a certain amount of space on the back of a soda bottle for example to show the effect that plastic can have on marine life i feel you would see an increase in the amount of soda bottles that are recycled as there is an incentive for people to recycle the bottle!