The Coca-Cola SmartBin
Similar to the Coca-Cola Freestyle Fountain Machine (https://www.coca-colafreestyle.com/), we prototyped the Coca-Cola SmartBin. A intelligent recycling bin you have at home that scans "trash" and places it in the correct recycling bin.
Explain your idea in one sentence
Coca-Cola SmartBin, an easy, convenient, rewarding and fun way to recycle!
Process to use the Coca-Cola SmartBin to recycle:
1: Walk up to the SmartBin
2: Place item to be trashed in front of SmartBin's scanner
3: SmartBin will scan item and determine which recycling bin it should be placed in (Technology that will tell you what the material makeup of object is thus will enable SmartBin to know which recycling bin to place object in:
4: Place item in SmartBin
5: Walk away happy knowing you are recycling!
Coca-Cola SmartBin is the brainchild of a "Brainstorm in a Box" event with Alex, Alex's Mom (who joined after she saw the fun we were having), Pamela, Ketu and Hao. Also thanks to the Research Triangle High School for the awesome space for us to brainstorm/prototype!
Describe how your idea would help form new habits and improve recycling at home
Coca-Cola SmartBin tackles the 5 areas that prevent people from recycling at home:
1: Confusion on what can be recycled: SmartBin will scan your trash and place it in the correct recycling bin
2: Convenience: Empty out the bins and place them outside for recycle pickup...done
3: Money: Possibility of linking data of what you have scanned back to Coca-Cola (or other companies) for them to pay you for the information of what your are trashing (which relates to what you are buying)
4: Recycling bins are eyesores: SmartBin will be a beautifully designed machine (possibility of have advertising on the SmartBin to offset cost so consumer does not have to pay for machine)
5: Recycling is not fun: Possibility of adding apps to advise you of how much you have recycled and associated environmental benefits
How might you design an early, lightweight experiment to further develop your idea?
See pics of our prototype.
We can actually build a SmartBin if desired for people to "tryout" for refinement purposes
What aspects of your idea could benefit from the input of our OpenIDEO community?
OpenIDEATORS, would you recycle more if you had a Coca-Cola SmartBin?
What other functionality do you think should be added?