OpenIDEO is an open innovation platform. Join our global community to solve big challenges for social good. Sign Up / Login or Learn more

Shoe Heaven : A Place for Happiness

A kids factory for amazing fun facts and activities about where stuff comes from and worn out pairs of shoes are currency for access.

Photo of wekesa zab
1 9

Written by

This is a place for inspiration, Dream, Imagination and play. 

This is a small world made out of the Nike Grind Materials, all trees, animals and structures depending on the material properties. Supported by the growing space in digital currency, we project an aggregated value around use and access.

With the current urbanization in Nairobi, public spaces for dedicated children are shrinking. We are seeing occasions were kids are left to play in dirty unsafe environments or even dump sits. Kids being creative and super curious always find this spaces useful for there wealth in found objects. 

We looking at curating new safe for play environments that borrow from this concept to enhance a kid's experiences around play while instilling a sense of care and responsibility for the environment and resources.  

This is a space for wonder, parents help kids discover were stuff comes from and make awesome custom play things with the help from the instructors at the space, who are also "reformed" waste pickers

Take me to shoe heaven Campaign 

We have this our social media activator and posters in Schools and neighborhoods   “Take me to shoe heaven” …..

Company / Organization Name (if applicable)

Circular Design Nairobi

Website (if applicable)

Which Nike Grind materials will your idea utilize?

  • Rubber Outsoles
  • Rubber Flashings
  • Rubber Granulate
  • EVA Foam Injection Scraps
  • EVA Foam Flashings
  • EVA Foam Sheets & Blocks
  • EVA Foam Components
  • Laminated EVA Foam
  • Laminated PU Foam
  • Mixed Apparel Textile
  • Mixed Footwear Textile
  • Footwear Fiber "Fluff"
  • Full Grain Leather Scraps
  • Split Leather Scraps Coated
  • Synthetic Leather

What is the current stage of development of your idea?

  • Research & Early Testing

Describe your target market. Who will benefit from your product?

Examining data and value of worn out shoes that people hold onto hoping to redeem some value from them and end up throwing them in garbage bags. Then households that have kids in low income settlements seeking for inspirational spaces for their kids. We feel this convergence will bring to light new possible experiences on how we think about shoes, being one of the most valued clothing items. We look to study the after use value chain and work with stakeholders to recapture valuable materials.

What inspired this idea?

I work up to a rainy Nairobi morning March Thursday 15th , I knew it was muddy and I did not want to get my shoes dirty. I needed to get to the shops to grab some eggs for my break fast. I looked at my old pair of shoes, I had this thoughts come to me : why do I hold onto some of this pairs?

In what city are you located?


In what country are you located?


1 comment

Join the conversation:

Photo of Aurelia

wekesa zab great insights here...i feel also there should be strategies to keep the heaven sustainable enough.