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Sharing umbrella

A sustainable sharing umbrella system with umbrellas made from recycled materials, user-friendly app, and automated smart locker

Photo of Sophia Chiu
7 10

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Sharing umbrella

  • A sustainable sharing umbrella system with umbrellas made by recycled materials, user friendly app, and automated smart locker

Use Cases

  • Currently, lots of people do not bring an umbrella with them all day long as it’s inconvenient to do so and that it is uncertain if it will be rainy or not.

  • The problem happens mostly in the city or campus, where there’s only short distance for people to move from one building to another. That’s why they would rather stay in the rain for a short time than bringing an umbrella every day.

Feature & Solution

  • Provide users with the access to an umbrella when they need one

  • Use recycled materials (from Nike) to make umbrellas

  • Design user-friendly app and automated smart locker to create a good user experience

  • Provide sustainable sharing umbrella system between users, brands (advertisers) and service provider (the Nike challenge team)

Which Nike Grind materials will your idea utilize?

  • EVA Foam Flashings
  • EVA Foam Sheets & Blocks

How specifically will these materials be incorporated into your solution?

As for the material usage, EVA flashing (3cm*50cm*1mm) will be the major material to build the umbrella cloth in our project. EVA material can be melted from 80ºC to 120ºC depends on the VA concentration. With a relatively low melting point, EVA material can be easily rebuilded to a complete cloth that can be applied further treatments. The process of rebuilding umbrella cloth can be separated to 4 steps, see illustration below. 1. Arrange the flashings side by side. 2. Apply hot air (150ºC) to EVA 3. EVA start to melt and marge to one piece 4. Cool down and laminate with water-proof glue

Please include a visual (can be either 2D or 3D) representation/prototype of your concept. (required)

What is the current stage of development of your idea?

  • Research & Early Testing

Describe your target market. Who will benefit from your product?

- The community of the campus and cities with the most rainy days - Selected brands that want to display advertisement on the umbrellas

How will you scale your idea? Please describe in detail your plan to scale your concept.

- Short-term: We will partner with the local universities, set up stations in front of each building to run a pilot program and collect user feedback - Long-term: After the pilot program on campus, we will make improvements based on user feedback and scale up to the cities with the most rainy days to serve more people. We aim to cooperate with the metro system in these cities.

How is your idea innovative?

Share economy: There’s no need to buy an umbrella anymore. Users can borrow and return the sharing umbrellas with the presence of the system. Business model between users (community) and brands (advertisers): As the umbrella can be seen everywhere on rainy days, it’s a perfect idea to use the umbrella fabric clothes as an advertising space for brands. Both users and brands will benefit from the sharing umbrella system.

What inspired this idea?

Observation and informal interviews with people on the street without an umbrella when it rains heavily - People usually think it’s inconvenient to bring an umbrella all the time when the only timing using it is just crossing the buildings.

Tell us about yourself and your team. What is your background and experience?

- Jessica Pan: User Experience Designer - Ann Hsiao: Product Manager - Sophia Chiu: User Experience Designer - Jeff Cheng: Chemical Process Engineer

In what city are you located?

Ann Arbor, Seattle, Lake City, Taipei

In what country are you located?

USA, Taiwan

Please describe how becoming a Top Idea will support the growth of your concept.

The grand prize will be used to develop the hi-fidelity prototype including a station, umbrellas, and the leasing system to test the concept

7 comments

Join the conversation:

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Photo of Hoa L
Team

Hi Sophia,
interesting idea
just curious about your revenue stream.
You could also charge companies/brands if they want to put their logos/advertising on the umbrellas.

Photo of ashiq shibin
Team

HI Sophia.
Nice work and neat project.
U can also charge on the bases of usage.

Photo of Sophia Chiu
Team

Hi Ashiq, thanks for the suggestion! That’s what we are considering as well. We might make change to our business plan based on the marketing survey of how much people will be willing to pay for the service.

Photo of Renee Li
Team

Hi Sophia, I really like your idea. I want to know how do you plan to maintain the rental equipment?Does renting an umbrella require the user to pay for it on the app?

Photo of Halima
Team

Cool use and contribution to the sharing economy! Do you think the product will be recyclable at end-of-life as well to create an EVA closed loop economy?

Photo of Lauren Ito
Team

Hi SOPHIA CHIU ,

We see this post is currently in draft mode, and thus, not submitted to the Nike Design with Grind Challenge. Was this your intention? Please join the Challenge by clicking "publish" at the top of your post.

The submission deadline is 5:00 p.m. Pacific Time, TODAY, May 1.

Excited to see you joining the Challenge!

Photo of Sophia Chiu
Team

Hi Lauren,
Thanks for the reminder! I have published the idea.