Customer Problem
Food delivery services, such as DoorDash, Uber Eats, and Postmates, are becoming increasingly popular as more consumers choose to eat professionally made food at home. Yet there remains two major pain points that make the experience of ordering-in worse than dining out: (1) food is spilled or damaged in transit and (2) the food is cold or melted by the time it arrives. These pain points exist because food delivery services platforms have enabled new types of restaurants to offer food delivery. However, many new restaurants serve foods that do not travel well because existing delivery bags were not designed to accommodate the variety of foods offered. Some foods are too delicate; some foods are sensitive to temperature changes; and some foods contain lots of liquid. The food delivery market has changed, but the delivery bag has stayed the same. As such, many restauranteurs have created workarounds by using multiple plastic bags, heavy duty containers and more foam food packaging.
Drivers also face pain points when delivering food. The most cited problems include undesirable odors left by the food and food spillage – both lead to cleanup costs for the drivers and reduced efficiency. Like restauranteurs, many drivers have created workarounds by using elastic bands, foam, cardboard dividers, smaller boxes and tape to secure the food they are delivering.
Product Solution
The Delivery Box is designed specifically for delivering food with cars to improve the order-in experience for diners, restaurants and drivers. It has four main features:
Rigid structure to support the weight of the food and provide excellent insulation.
Exterior attachment mechanism to secure the box to the passenger seat or trunk for added stability during transportation.
Double hinged lid on the top to seal the food in, maintaining the desired temperature and preventing odors from polluting the car.
Interior elastic cord and loop system to secure bags of food and round liquid containers in place.
Through an improved design, Delivery Box will elevate the order-in experience to be as good as the dine-in experience and will also reduce unnecessary food packaging waste from restauranteur and driver workarounds.
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