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Cover me

Smartphone covers whose prices don't break your bank account.

Photo of festus mbuimwe
2 3

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According to www.bdafrica.com, 60% of Kenyans (population of 47 million, according to the World Factbook) owned smartphones in 2017. The website added that the average price of a smartphone was $100. 

If you're going to spend $100 for a smartphone in Kenya, its screen better last for a while, at least two years. Enter the smartphone screen protector. On one of the leading online retailers in the country, the price of a screen protector starts from a low of $2 to a high of $20. I believe the price should be at least $0.50, thanks to laminated foam.

Which Nike Grind materials will your idea utilize?

  • Laminated EVA Foam
  • Laminated PU Foam

How specifically will these materials be incorporated into your solution?

Please include a visual (can be either 2D or 3D) representation/prototype of your concept. (required)

Source: https://www.bestbuy.com/site/zagg-invisibleshield-glass-screen-protector-for-samsung-galaxy-s7/4953402.p?skuId=4953402

What is the current stage of development of your idea?

  • Research & Early Testing

Describe your target market. Who will benefit from your product?

The primary target market will be female smartphone owners. They're more concerned about how their smartphone looks. A cracked screen is a no-no! Secondary market will be male smartphone owners.

How will you scale your idea? Please describe in detail your plan to scale your concept.

In this case, an ad campaign on social media channels such as Facebook and Instagram will do.

How is your idea innovative?

A screen protector made of recycled grind material is an innovation in the manufacturing process.

What inspired this idea?

Cracked smart phone screens, the high price of an average screen protector ($2).

Tell us about yourself and your team. What is your background and experience?

I'm a "glocal" citizen trying to contribute ideas that will expand the use of recycled materials into everyday items.

In what city are you located?

Nairobi

In what country are you located?

Kenya

Please describe how becoming a Top Idea will support the growth of your concept.

A top idea position will attract other ideas that will be the nectar for a refined, everyday product.

2 comments

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Photo of shaolin
Team

Thank you, Festus, I really like your idea. Since I know that it is difficult for me to search online or read with a broken screen, and it is also cost a lot if I broke my screen. I am using iPhone now, I have gone to Apple store to fix my screen, it cost me around $200. So with your innovation, we can save a lot of money.

Photo of festus mbuimwe
Team

Hi, Shaolin
Wow, $200! That's steep. Thanks for your response. Enjoy your day.