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aims to create sustainable material for supporting small-scale sustainable industry

Photo of Eka Arifianty puspita
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Currently, amidst the flourishing trend of entrepreneurship among Indonesian, new product-based designers are popping up everyday. Many of them declare themselves as sustainable enthusiast and producer. However, only few numbers have persistent effort to reach sustainable and fair trade condition. Actually, the condition is occurred with understandable reason, since Indonesia small-scale product-based businesses have low capital, resources, capabilities to explore and produce material from the scratch. They need reliable material focused supplier, so later they can occupied the material further to produce a more cost-efficient sustainable product.

The Nike Grind material will be explored by occupying mushroom fabrication method. The biofacture of mushroom growing is widely highlighted due to its capability to create alternative material for design like cotton, wood and foam. Besides the process can be considered as the promising future organic method, it is also low labor use, which can support the fair trade movement.

Which Nike Grind materials will your idea utilize?

  • Mixed Apparel Textile
  • Mixed Footwear Textile
  • Full Grain Leather Scraps

How specifically will these materials be incorporated into your solution?

Basically, it will try to occupy the mushroom fabrication combine with the adoption of papermaking method. The synthetic based material will be crushed and mixed with the natural substances. Both are sterilized together, added extra nutrient and mixed with mushroom starter. Theoretically, with a proper ratio of composition between crushed natural substances (such as cotton, corn husk, sugarcane bagasse) and synthetic materials, the white network of mushroom will grow around natural ingredients and eventually help bonding the spread synthetic material among the natural. The fabricated material will be formed into sheet or structured into logs following the shape of the mold.

Please include a visual (can be either 2D or 3D) representation/prototype of your concept. (required)

What is the current stage of development of your idea?

  • Research & Early Testing

Describe your target market. Who will benefit from your product?

My target market a both producer (local emerging product-based entrepreneurs, particularly Indonesian, ranging from fashion/accessories and furniture who search for a more sustainability-conscious material) and eventually its consumer as well. Small-scale product entrepreneurs especially in Indonesia who interest in sustainability will get some benefits from this material, because most of them have limited capacity to do research for ethical material and to produce sustainable material.

How will you scale your idea? Please describe in detail your plan to scale your concept.

The idea will be developed as a main material for handcrafted bag, shoes, and furniture items—the type of products, which recently favored by some local emerging brands. The grind innovation is expected to be a basic material that can be further aesthetically processed to respond the theme/character identity of each brands. The challenges of this grind innovation will be the time consumed for producing the material (due to its mushroom fabricating method) and the quality of materials will be affected by the quality of weather as well.

How is your idea innovative?

Grind material brings the global retail such as NIKE to work side by side with some small-scale local brand in order to reach a more sustainable product-based industry. By sharing material, it will be bridging the long time skeptical argument between industrial manufacture and handcrafted local producer. It is expected, the recycled material will lead a new inclusive culture in manufacturing, which can empower both type of industries economically and socially among Indonesian consumers.

What inspired this idea?

Inspired by the complex development of sustainable approach in Indonesia especially among the product-based industry.

Tell us about yourself and your team. What is your background and experience?

I am designer and part-time tutor in three different universities in Indonesia. I am always fascinated by material innovation. I view textile and material as the medium, which able to navigate us to some optimistic future developments.

In what city are you located?


In what country are you located?


Please describe how becoming a Top Idea will support the growth of your concept.

The grind innovation will have a chance to be realized, and to be implemented in real production. Within the support from Nike as one most admired sport brand, the new approach of producing the recycled material will be looked and appreciated further by wider society. It will attract wider public to contribute further in the sustainable development. It is also assumed will spark new healthy trend of designing and making culture in Indonesia.

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Photo of Lauren Ito

Hi Eka Arifianty puspita ,

A reminder that the ideas phase of this Challenge closes in less than one hour, at 5:00 p.m. Pacific Time. Please have your submission updated by this deadline with content to all proposal questions complete.

Excited to have you in the Challenge!