Goonj is a 19 years old India based nonprofit (www.goonj.org), turning urban India’s discard into a new currency for development work in rural India. All the surplus urban material lying idle in urban homes, offices, with retail brands etc. is collected and brought to the Goonj Processing Centers across India. Here wearable/usable cloth is sorted and packed (with other basic needs material) into individual packs for rural families. Out of the entire collected material, there is around 30 to 40% cloth which is not in a wearable condition including shreds of cloth. This completely useless cloth, which would otherwise end up in landfills, is sorted and reached to women in urban and rural India to make multilayered rough patch work quilts, reached to rural family kits as part of family Kits. This seemingly innocuous product is not just a powerful tool against winter for in families in village India, especially northern and central India where severe winters can mean 2 to 4 degree temperature. These patch work quilts are playing a three pronged role therefore – fulfilling a basic but unfulfilled need of a village family who has little, saving vast quantities of cloth waste from going to landfills, providing employment, income generation and economic independence to hundreds of un-skilled women who have little resources and opportunities for sustenance. The most beautiful part of this work is that the Family Packs (which the patch work quilts become a part of) are not given as charity to rural families, instead they are asked to work on any self identified neglected but useful community issue, with their own wisdom and resources and then the family packs are given as a reward for their efforts.