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Using plastic made from plants ; Bamboo and corn starch instead of plastic made from oil.

Photo of Nuria Noorow
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Idea Title


Idea Summary

Transitioning from oil-based packaging products to plant-based packaging.

Company / Organization Name (if applicable)


Please include a visual (can be either 2D or 3D) representation/prototype of your concept. (required)

This solution addresses which of the following:

  • All of the Above

How is your concept recoverable?

Traditional packaging is derived from oil, one of the worlds scarcest non-renewable resources. This alternative packaging is derived from rapidly renewable resources such as corn and bamboo. Manufacturing food packaging from plants is a sustainable alternative when compared to oil based food packaging.

How have you incorporated additional sustainability attributes (beyond recoverability) into your solution?

Raw materials used in these products are abundant and renewable, sustainably sourced and plant-based. Therefore, they’re a more sustainable packaging option than traditional packaging made from oil, a non-renewable resource. There are also significantly less greenhouse gases emitted during production compared to standard oil-based food packaging. These benefits remain regardless of how the packaging is disposed.

What regions do you plan to address with your solution (and how will you accomplish this)?

Since the greenhouse gases emitted during production is reduced significantly from the transition to plant-based packaging, this is suitable for a larger demographic and regions of the world since the benefits remain the same regardless of how the packaging is disposed.

Describe your target market. Who will benefit from your product?

Due to the reduced carbon print, the market demographic is wide. For example; The Starbucks company, the disposable cup is it's brand more than the coffee. From teenagers to mid 30s everyone goes to Starbucks to get their name written on the side of their reusable cup. With this paper cup they will be able to maintain the allure of the Starbucks brand.

What is the current stage of development of your idea?

  • Operating Concept / Startup

What are the biggest challenges you are facing today? What are existing gaps in your solution?

Networking skills, Legal

Mentorship Needs (please select up to 3)

  • Engineering and Manufacturing
  • Waste and Infrastructure
  • Legal

Tell us about yourself and your team. What is your background and experience?

My name is Nuria, I am from Kenya and I am currently studying medicine in Konya, Turkey. In Kenya over the past year we have had a ban on usage of plastic bags but that has not solved the issues on other packaging which I hope together we can solve.

In what city are you located?


In what country are you located?


Please describe how becoming a Top Idea will support the growth of your concept.

Becoming a Top Idea will give me the opportunity to be able to curb the pollution problem in my country and all over the world through the knowledge gained from the business accelerator. Meeting new people and exchanging ideas on such an important discussion will further my networking skills as well. Through these skills I will be able to have the confidence to see through my concept.

How did you hear about the Challenge?

  • Direct email invitation


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