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Yahoo Listserves helping expecting parents and parents in Brooklyn NY

In Brooklyn NY, Yahoo listserves have become a go to place for expecting parents and parents to find resources, support, and advice.

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There are about 21+ different Yahoo groups for every neighborhood in Brooklyn. The Yahoo Group I belong to is called Park Slope Parents and was started in 2002 for  "...local parents could exchange information via email/bulletin board. Parents discussed a broad range of topics, from "does anyone have an idea of how to get a baby to take a bottle?” to "where's the best place to get shoes that fit?” and “can anyone recommend a person who could come and childproof my house?" Now, more than 10 years later, 5,000 families are members, using the two three large lists -- Advice, Classifieds and Career Networking as well as our pregnancy and baby groups, bilingual groups, 'tough stuff' groups (fertility, bereavement, illness), SAHMs, Dads, knitting, and more." 


Across the country, people use Facebook groups and listserves to create local peer communities to support one another. 

Although outdated, the listserve's functions (a least the one I use) meet most of the needs of expecting parents and parents. With that said, there is a lot of room for improvement. Here are a couple of pros and cons from my point of view - Pro: they are hyper local and can have vast resources within the group. Con: Listserves have poor UX - the info is communicated by email - and have no centralized resources for parents unless the group has a website.

These groups would be a great resource for further research and prototyping. 

How does this research relate to our use cases and personas?

The 'The Under-Resourced Mom' seeking a support system could use this app to create a connection to other moms The Mother Suffering from Chronic Disease could connect with other moms with a similar chronic disease The Unusual Suspect e.g. expectant fathers could connect with other fathers in a similar situation to compare notes and advice.

Tell us about yourself:

I am a design strategist consulting on a healthcare project where I am designing care coordination for children with multiple complexities (CMC) through a design thinking approach.

Are you currently an employee of Sutter Health or UCB Pharmaceuticals?

  • No


Join the conversation:

Photo of Kate Rushton

Hi Chuck Ruud !

There is 1 week left to submit ideas to the New Life Challenge. It would be great to see you and your ideas there.

The deadline for idea submission is Sunday at 3 pm PST on September 24.

Please email me if you have any questions -

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