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Yahoo Listserves helping expecting parents and parents in Brooklyn NY

In Brooklyn NY, Yahoo listserves have become a go to place for expecting parents and parents to find resources, support, and advice.

Photo of Chuck Ruud
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There are about 21+ different Yahoo groups for every neighborhood in Brooklyn. The Yahoo Group I belong to is called Park Slope Parents and was started in 2002 for  "...local parents could exchange information via email/bulletin board. Parents discussed a broad range of topics, from "does anyone have an idea of how to get a baby to take a bottle?” to "where's the best place to get shoes that fit?” and “can anyone recommend a person who could come and childproof my house?" Now, more than 10 years later, 5,000 families are members, using the two three large lists -- Advice, Classifieds and Career Networking as well as our pregnancy and baby groups, bilingual groups, 'tough stuff' groups (fertility, bereavement, illness), SAHMs, Dads, knitting, and more." 

Soucre: http://www.parkslopeparents.com/Our-Story/history.html 

Across the country, people use Facebook groups and listserves to create local peer communities to support one another. 

Although outdated, the listserve's functions (a least the one I use) meet most of the needs of expecting parents and parents. With that said, there is a lot of room for improvement. Here are a couple of pros and cons from my point of view - Pro: they are hyper local and can have vast resources within the group. Con: Listserves have poor UX - the info is communicated by email - and have no centralized resources for parents unless the group has a website.

These groups would be a great resource for further research and prototyping. 

How does this research relate to our use cases and personas?

The 'The Under-Resourced Mom' seeking a support system could use this app to create a connection to other moms The Mother Suffering from Chronic Disease could connect with other moms with a similar chronic disease The Unusual Suspect e.g. expectant fathers could connect with other fathers in a similar situation to compare notes and advice.

Tell us about yourself:

I am a design strategist consulting on a healthcare project where I am designing care coordination for children with multiple complexities (CMC) through a design thinking approach.

Are you currently an employee of Sutter Health or UCB Pharmaceuticals?

  • No

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Photo of Kate Rushton

Hi Chuck Ruud !

There is 1 week left to submit ideas to the New Life Challenge. It would be great to see you and your ideas there.

The deadline for idea submission is Sunday at 3 pm PST on September 24.

Please email me if you have any questions - krushton@ideo.com

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