The idea is to have a bus that run to all public health care services in the city of Joinville, Santa Catarina State, Brazil, and talk to pregnant women about their rights.
To be attractive to women come to our bus, we’re going to approach with volunteers offering free beauty and care services. The environment is relaxing and comfortable for pregnants, our goal is to make them feel special. In this comfort zone, we can talk about rights, violence at labor and how women can be empowered.
After all this talk there is also a possibility for stay connected with social media. Pregnant women can reach us through Facebook or WhatsApp mobile groups (a common resource in Brazil).