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Doulas App

Doula App is a platform that connects doulas and pregnants.

Photo of Suelen Poleza

Written by

In no more than 3 sentences, please tell us who your idea is designed for and how it reimagines the new life experience.

Through the Doula App, professional doulas will be able to offer their services, connect with pregnant women, close services contracts, communicate with these women and control their activities. For future moms, the platform allows the search for professional doulas next to them, and they will be able to check the profile of these professionals, close a contract with the professional of choice, follow the agenda of activities and communicate with the doula.

How this service works for doulas and mothers:

The professional Doulas can:

  • sign up on the platform
  • create their care list
  • answer future mothers contacts
  • accept, reject or cancel services
  • create, update or cancel activities
  • end services 
  • evaluate their clients


The Future Mothers can:

  • sign up on the platform
  • search for professional doulas nearby
  • send, reply and receive messages from doulas
  • request or cancel services
  • confirm activities
  • end services
  • evaluate the professional doula’s services



At what stage is your idea?

  • Back of the Napkin Sketch: I came up with this concept and would love support in making it come to life!

What early, lightweight experiment might you try out in your own community to find out if the idea will meet your expectations?

We believe it is possible to encourage doulas and future mothers to use the platform. For this, both need to download the Doulas App and register. The more people do this, the bigger and stronger this network will be.

What skills, input or guidance from the OpenIDEO community would be most helpful in building out or refining your idea?

We believe that OPEN IDEO can help us to refine our ideas and make Doulas App more accessible in different regions of the world, with translations, adaptations to the different cultures, as well as in the dissemination of the platform.

Tell us about your work experience:

We are students of the specialization in New Business Thinking Design, and this idea emerged during Research and Design. Denize - Fashion Designer, Product Designer Tigor T. Tigre. Maycon - UI / UX Designer, front-end developer Suelen - Designer and advertising of digital media

This idea emerged from...

  • A group brainstorm

Are you an expecting, new, or experienced mom?

  • no

Are you a healthcare practitioner?

  • no

Are you a current employee of UCB Pharmaceuticals or Sutter Health?

  • no

10 comments

Join the conversation:

Comment
Photo of Kate Rushton
Team

Hi Suelen Poleza Denize Moraes Jaques Maycon Luiz 

The refinement phase closes on Nov 5 at 3:00pm PST. I look forward to seeing your updates. Please reach out to me if you have any questions at all.

Photo of Kate Rushton
Team

Hi Suelen, Denize and Maycon,

It is great to see all the progress on your idea. There are 10 days left in the refinement phase.

Please reach out to me with any questions you have.

My tip is to incorporate any relevant information in the comments section for your idea into your main idea submission. Then anyone glancing over your idea submission can quickly understand what your idea is about and all the key information they need to know.

Photo of Kate Rushton
Team

Hi Denize, Suelen, and Maycon,

I hope you are having a nice weekend.

When you press the ‘Edit Contribution’ button on your idea submission you will be able to see the questions for the refinement phase when you scroll down. You can only do this if you are signed into your OpenIDEO account.

There are a few ideas from previous challenge that might be a source of inspiration in the refinement phase:

Vykarious - https://challenges.openideo.com/challenge/end-of-life/top-ideas/vykarious - Connect with people around the globe who will cross off the bucket list items you cannot, and will share their experience with you.- - has a really clear user journey

Employee wellness programs - https://challenges.openideo.com/challenge/food-waste/final-feedback/employee-wellness-programs-offer-more-than-just-healthy-eating-tips - is a good example of identifying and testing the riskiest assumption with the use of A/B testing

Photo of Kate Rushton
Team

Hi Denize, Suelen, and Maycon,

Congratulations on making it to the refinement phase!

Please tag me here with questions using '@' followed by my name (Kate Rushton).

Photo of Isadora Dickie
Team

What a great news!! Your project was selected to the Refinement phase!! Uau!! Congrats!

Photo of OpenIDEO
Team

Hi Suelen Poleza  and the Doulas App team!

Congratulations on being today's Featured Contribution!

Photo of Suelen Poleza
Team

Thanks OpenIDEO 

Photo of Kate Rushton
Team

Hi Suelen and team,

It is great to have you in the challenge.

How do expectant moms find doulas at the moment?
How do doulas advertise their services?
Would this app help expectant moms and their partners find doulas specialising in specific diseases e.g. lupus, Crohn's disease etc?

Photo of Suelen Poleza
Team

Hello Kate Rushton 

The Doulas App would work similar to a social network and each user (expectant moms and doulas) has a specific profile. Because every doula has to define their own location, moms can find doulas nearby and check their services, Doulas are free to define their lists of services, which can be from a simple clarification of doubts to particularties in specific deseases such as these that you mentioned.

Photo of Isadora Dickie
Team

What a great idea! I believe that through this App, it will be possible not only help the professional doulas to do their job, but also help to demystify the work they do. Congrats!