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Trade story for picture

Old people have stories of specific places all over the world but can't travel anymore. Young travelers look for more unique experience while discovering a new city. So why not let them take pictures of places and get a story of this place in return.

Photo of Niklas Jansen

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Older people often find it difficult to travel. They might have a lot of nice memories on specific places and cities all over the world and would love to re-experience this moments. Due to their limited mobility they are not able to go to this place anymore.

A lot of younger people love to travel around the world. But some start to feel that traveling and experiencing cities is not not special anymore since cities and countries move closer culture-wise. People nowadays look for places and streets with a story and feel the special atmospheres.

So the idea is as easy as it sounds: Older people who can’t travel anymore ask young travels to take a picture of a street or place when they visit a city. In return they share the story of this place and what made it special for them.

Older people can relive their special moments with the picture and see what changed since their visit and what not. Young travels are on a complete new mission. Discovering places full of emotions and memories. This makes their journey more special and unique.

Imagine you take a picture of a small road in Rome and now how an old lady from Canada met her italian affair in this street for the first time. While you take the picture you imagine the situation which happened 50 years ago. Magic, right? And imagine how happy you make the old lady with a picture of this street. She can re-experience her magic moment again.

The idea is easy to implement. We can create a small website where old people can request a picture and once someone answered to their request share the story. For the picture we can use a service such as Instagram. People just take the picture and use a specific hashtag which is than shown below the request and the story.

With the time we have a huge database of pictures and stories. We could even publish them and help that this kind of special stories are not forgotten.

How might your idea scale and spread to reach as many people as possible?

Idea can easily spread through the use of social media and leverage existing platforms. Today seniors are on Facebook and now how to use the internet.

How might you design an early experiment or prototype to further develop your idea?

First step would be a Facebook site where seniors can ask for picture of their favorite locations and share their story.

10 comments

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Photo of Fatma Korkut
Team

Good observation! I have been thinking about a similar idea. In my version, the historical aspect is more prominent.

Photo of Niklas Jansen
Team

Hi Fatma,

thanks for your feedback. How does your idea look like? What would you do different and make the historical aspect more prominent?

Photo of Fatma Korkut
Team

Hi Niklas,

Thank you for adding me to your virtual team. As a newcomer, I appreciate your kind welcome. I wanted to describe what I have in my mind as a separate concept; I added it today.

Photo of DeletedUser
Team

DeletedUser

Niklas, very nice idea indeed. I just commented on Fatma's concept as well. It seems that we have interesting parallel thoughts centered around the same topic. Would you be interested in collaborating and making a team of three? (or more if more are interested). I like the thinking direction a lot!

Photo of DeletedUser
Team

DeletedUser

I like the idea. A pilot run with an MVP could validate the assumption that both target audiences are interested in such a site - which I find hard to tell without actual user data.

Photo of Niklas Jansen
Team

True. I think this one on the beauties of this idea that it's easy testable. Do you have ideas how to improve the idea or which platforms we could use to reach our target audiences?

Photo of DeletedUser
Team

DeletedUser

How about a Wizard of Oz experiment approach: faking part of the actual interactions.
a) targeted at elderly
Tell elderly (through personal connections or going to a local retirement home) about this website xxxxxxx.wordpress.com you set up where they can share stories of places they went to in the past with young travellers who will in return send them photos of that place. You can then watch how elderly engage on the site and fake the responses from the young travelers.
b) targeted at young travelers
Go to forums like http://forum.virtualtourist.com/Paris-99080-6/forum.html and ask if someone is willing to send a picture from the eiffel tower by email and in exchange you would tell them a personal story of that place (important that it's per mail since sending a mail is much more effort than posting a link found on google and hence is more representative for the actual use case.)

Let me know what you think.

Photo of DeletedUser
Team

DeletedUser

..the motivation behind the separated experiments is that you don't need a large user base to simulate their behaviour. You don't need to map the geographical places.

Photo of T. Annie Nguyen
Team

Hi Niklas,
I like the combination of stories and photographs to connect people, particularly travelers and give them a mission to complete. I think some people still are not online and wonder if there's an extended experience for them to know about this project and suggest their story locations. It would be cool to see the photographs that were collected online in a traveling gallery as well as highlight the story behind them.

Photo of OpenIDEO
Team

Hi Niklas, interesting post! Any chance you could find an image to go along with it? Images help grab attention and tell a story with higher impact. You should be able to use the Update Entry button on the right of your post and follow the instructions to add images from there. We know occasionally people have issues uploading images so let us know by hitting the Support tab on the left hand side of most pages of our site if you face any problems. Looking forward to seeing more of your inspiring insights on OpenIDEO.