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Portable Maternal Health Video Library for Community Health Workers

Make a portable maternal health medical video library available to CHWs preloaded on mobile phones or on a SD card.

Photo of Avi Solomon
18 17

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The video library could include the most common maternal health scenarios encountered by CHWs in the developing world.
Divya Ramachandran has already done pioneering research on how to make the most effective pregnancy videos, let's get her onboard!:
http://www.cs.berkeley.edu/~divya/research/firstdays/overview.html

Portable Maternal Health Video Library, a preliminary specification for a frugal implementation:

-Each maternal health videos will consist of a sequence of customized drawings with voiceovers in the local language. Each video episode should not exceed three minutes.

-The drawings for each video episode (based on the WHO Midwifery education modules http://www.who.int/making_pregnancy_safer/documents/9241546662/en/index.html) will be produced by pregnant mothers or local artists at a grassroots comics workshop. See: http://www.worldcomics.fi/ for guidelines on how to do this. The episodes can be scripted in tandem with maternal health plays performed in each local community. The scripts can be recorded at the same workshops in the voice and language of the local mothers.

-Techsmith Camtasia or Adobe Captivate can be used to produce the videos. This will enable video interactivity.

-The videos will be distributed on SD cards, USB Flash Drives, DVDs, on dedicated YouTube and Vimeo channels or made available for free direct download on the Internet Archive. SD cards, USB Flash Drives or DVDs with the video content could be snail-mailed to all known CHWs in the field. Digital Green has valuable experience doing this: http://www.digitalgreen.org/overviewdistribution/

-Content could be preloaded on phones (rather like the OLPC laptop) for immediate deployment by CHWs.

-The pregnant women and CHW will watch the videos together, share them with others and use them as a lauching pad for discussions concerning maternal health.

-Children should be involved in spreading the videos.

-The voiceovers can be podcast separately as mp3 files or accessed by pregnant mothers calling in to listen to them (selecting a topic will initiate a callback to the caller's phone). A short maternal health ditty can be made available for use as a ringtone.

-Let's get the wider visual thinking community ( http://vizthink.com) and thought leaders involved: Dan Roam, Dave Gray, Don Moyer, Nigel Holmes, Robert Horn, etc.

What is the minimum level of mobile technology needed for this concept?

Mobile phone with video playback capability

How could this work in a low-literacy context?

The videos could be developed in collaboration with local moms using the grassroots comics methodology.
The videos could have voiceovers by moms in the local language.
Content could be preloaded on phones (rather like the OLPC laptop) for immediate deployment by CHWs .
SD cards with the video content could be snail-mailed to all known CHWs in the field.

Which partners could help realise and deliver this solution?

  • Oxfam
  • Nokia
  • Mobile operators
  • NGOs
  • Government
  • Other - Feel free to elaborate in your description of the concept

Concept Builds

Here are resources from a similar project led by Arturo Morosoff to provide videos on mobile phones to CHWs in Tanzania:
http://www.mobileactive.org/mobile-video-community-health-workers-tanzania-guest-post

Virtual Team

Divya Ramachandran, Jessie Cutts, Mokeira Masita-Mwangi, Sydney Malawer, Dara Parker, Alejandro Correa, Aaron Stimpson, Ian Sullivan, Sarah Bird, Prabhas Pokharel
MANY THANKS TO THE VIRTUAL TEAM FOR THEIR CONTRIBUTIONS TO THIS CONCEPT!

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Photo of Haiyan

Avi, amazing sketch of the service! Really cool.

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