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"Subscribe-me-eggs" (and pre-ordering/scheduling of other staple goods)

Newspaper and magazine industry have refined their logistics perfectly, but few other business branches have attempted their model. Each person does buy a big amount of regular items to their kitchen on a weekly basis. Similar amounts each week. (this trend is already starting in different areas with organic-vegetable-boxes or locally produced meat) It would be easy to use modern IT to let consumers pre-order the majority of the staple goods, to get delivered to their home or workplace.

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Most groceries have relative even sales over the course of a week or month in each area.
Many customers use relatively same amount of eggs, milk, juice and so on each week.

Those items would be very easy to set up a regional or national subscription service for. Letting customers submit info to their shop of how much of each item they will need. (and what items they prefer to go to get at the shop, and which they want delivered, and on what time of the week they are home to receive them)
And if shops shared their collected statistics with food producers, it would be very easy to try to adapt production, transportation routes all through the food chain and to try to streamline even more, to make it all more efficient.

Other benefits: minimize the weight that the shoppers need to carry home from their shop. reduce amount of times a consumer needs to go to a shop.
This will help customers that want to ride bicycle or walk to their shops. They would not need car to transport home all the heavy and bulky items (milk, juice, rice, potatoes, products in tin cans are the most heavy items i guess)

And if the household would consume a bit more of one item in a month, it could be made easy to go online and change the amount they need for next month. If they have for instance a box of 6 eggs left, they can just send a text message to tell the upcoming delivery to pause eggs for this week, or to adjust the weekly amount they will need.
And of course if they run out of a certain item, they will need to go to a shop and stock up, but not too much if the next subscribed delivery is just a couple of days away.
And of course they can send message in advance for when they are going away on vacation, or if the house will have an extra guest over for a week.


eggs, cheese, bread, butter, milk, juice have relatively short life span, But many homes consume just the same amount of them each week. So with some planning and smart distribution, the producer transports directly to the customer we remove the shelf life in the shop, so that would probably make the items last longer in your home.

Other types of food that will be easy for this to quickly apply, because of their long durability:
breakfast cereals, coffee, tea, pasta, tin canned produce (tomatoes, corn and so on)
and of course piggyback with other big and heavy items that can be difficult to carry home like toilet paper, washing detergents, soap, shampoo...

And shops could save some space in the sections for big and bulky items if the regular purchases does not need to be stacked inside the shop. Reducing the need for shop workers to stack up the shop shelves as often.


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Photo of Johan Löfström

Got any ideas or feedback that will help me improve any part of my concept proposals?

Every comment is appreciated! :)

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