OpenIDEO is an open innovation platform. Join our global community to solve big challenges for social good. Sign Up / Login or Learn more

You, Me, We, Them, Us

A clear statement using a hand-drawn diagram and personal pronouns to communicate a simple approach to connectedness and inclusivity.

Photo of John Primmer
15 11

Written by

Upload the Design Brief Deliverables

Using personal pronouns and a hand-drawn diagram, this campaign builds upon a human truth that people can relate to - we are all connected. You, Me, We, Them, Us celebrates and encourages people to look beyond themselves to realise the positive impact their thoughts can on everyone around us. With the potential to be translated into several languages, the campaign uses print, ambient and social media which all point towards share project ideas to OpenIDEO challenge page.

Please share a link to your portfolio

http://www.johnprimmer.com

Why do you want to be OpenIDEO's Visual and User Experience Designer?

IDEO’s collaborative approach to solutions; working together closely to identify people’s needs, is, for me, a constant reminder of why design is a hugely exciting process to be involved in. I’m excited to bring my ideas and enthusiasm to an incredible team, collectively working on projects that will have a positive and vital impact on people's everyday lives.

How many years of experience do you have?

  • Between 3 - 5 years of experience

How did you hear about this challenge?

When I read the subject line in the Open IDEO newsletter that landed in my inbox, my eyes lit up. I’ve been following the Open IDEO challenges for the past few years and love the encouraging and collaborative nature this platform provides.

What did you learn when developing the deliverables in response to the design brief?

- Visually simplify the core idea. In the initial stages, I was probably trying to incorporate too many features into an idea, considering approaches like braille and sound versions for blind and deaf people. - Clearly state your outcome in writing to refer to throughout the project. - Constantly question the requirements against your idea. Keep talking with others (when possible) if the idea still conveys the message. - Keep it playful and fun!

Evaluation results

9 evaluations so far

1. Does the designer appeal to a global audience?

The designer speaks to diverse audiences - 88.9%

It's hard to tell - 11.1%

The design doesn't appeal to a global audience - 0%

2. After viewing this designer’s deliverables and portfolio you would:

I love it. I’ll share it with my social networks - 50%

It’s ok. I’ll give it a like - 37.5%

I don’t like it. I’ll close the tab - 12.5%

15 comments

Join the conversation:

Comment
Photo of Campbell Donoma
Team

HOW I GOT MY HUSBAND BACK HOME WITH THE HELP OF A REAL AND GENUINE SPELL CASTER DR IKHILE TEXT OR CONTACT VIA WHATSAPP +27789518085

My name is TAYLOR am from united state, I almost took my life because of my husband who left me and stop picking my calls answering my mails and my messages. He said He do not trust me anymore, I tried to convince and beg him, but he will not believe or answer me until we had a fight and broke up for 6months, after then I realize I can not live without him because of the love I have for him. I tried everything possible to get him back, but non worked for me, some fake spell casters scammed me and went away with my money until I came across this man called Dr Ikhile he helped me cast a spell and behold my husband came back after 48 hours, begging me for forgiveness, I was so surprised that spell caster like Dr Ikhile still exist. If anyone here needs some help, with all sincerity, contact Dr Ikhile today Website:http://solutiontemples.com Email solutiontemple27@gmail.com or Contact him via is whatsapp number +27789518085 indeed you are a priest thank you for making my home a happy home again.i can never stop talking about you sir.
DR Ikhile is really a great man you can contact in any solution for any kind of problems like
(1) lottery spell
(2) ex back
(3) get pregnant
(4) cure for any kind of sickness,disease and infection
And many others contact this great man today and get your Problems solved 100%.

Website:http://solutiontemples.com
Email solutiontemple27@gmail.com
Call & Whatsapp +27789518085

Photo of Carolina Peter
Team

Hello everyone I'm Carolina peter and am here to share the wonderful work Dr tunde did for me. After 4 years in marriage with my husband with 2 kids, my husband started acting weird and going out with other women and showed me cold love, on several occasions he threatens to divorce me if I dare question him about his affair with other women, I was totally devastated and confused until a old friend of mine told me about a spell caster on the internet called Dr. tunde who help people with relationship and marriage problem by the powers of love spells, at first I doubted if such thing ever exists but decided to give it a try, when I contact him, he helped me cast a love spell and within 48hours my husband come back to me and started apologizing, now he has stopped going out with other women and his with me for good and for real. Contact this great love spell caster for your relationship or marriage problem to be solved today via email: babatundesolutioncentre1@gmail.com or call or whatsapp:+2348143581382 Also specialize in treating all kinds of illness, HERPES VIRUS, HEPATITIS B, CANCER, BRAIN DISEASE, INFERTILITY, DIABETES AND MORE.

Photo of daren malakian
Team

nice blog very coll content and awsome content, its great
http://jualobatbesar.com
https://www.caradaftaruber.com
http://infowaralaba.net
http://obatpembesarvimaxpria.com/
http://agenvimaxpills.com

Photo of John Rembo
Team

Fantastic blog. This is excellent work from https://www.test4actual.com/70-412.html you, my friend. This is exceptional work! I just do not have enough words to describe this amazing blog. Thanks a lot!

Photo of IDA null
Team

Given idea is very positive and energetic impact on people's everyday lives. So I’m excited to share this ideas and interest to an incredible team of assignment writers of our consultancy Assignment Help Folks - http://www.assignmenthelpfolks.com/ , where they are proudly helping students by providing standard quality assignment help, dissertation help and an excellent essay writing help to Australian students who are facing difficulties to complete their academic task.

Photo of Nono
Team

http://batamerahtop.com/area-kirim-harga/ -
http://masterkitchenset.com/ -
http://www.arsy.co.id/2014/02/paket-wisata-murah-tana-toraja-4-hari-2.html -
http://www.infoindopoker.com/ -
http://www.belajartionghoa.com/ -
http://www.wikipaytren.com/ -
http://www.agen-hammerofthor.com/ -
http://www.hammerofthorasliitaly.com/ -
http://www.viagra-pfizerasli.com/ -
http://www.jemputimpianmu.com/agen-kosmetik-termurah-dan-terpercaya/ -
https://metrobeautycare.blogspot.co.id/ -
http://sentrabeautycare.blogspot.co.id/2013/10/cream-amos-white.html -
http://download.ipeenk.com/ -
http://hondabrebes.com/ -
http://www.mesotheliomaattorneydotme.com/ -
http://www.samehadaku.web.id/ -
http://www.naruchigo.id/ -
https://www.takoyakisurabaya.com/jual-cetakan-takoyaki-atau-beli-loyang-teflonnya-dimari.html -
http://catsprayingnomore-review.com/ -
http://www.busanakomplit.com/ -
http://maidanii.com/ -
http://toserba-muslim.com/ -
http://www.travelumrohhaji.net/paket-umroh-murah.html -
https://download.ipeenk.com/call-of-duty-black-ops-full-version.html -
http://www.gurumaju.com/2017/10/info-gtk-terbaru-tahun-2018.html -
http://www.flowerdeliverywiz.com/best-jeans-for-pear-shaped-body/ -
http://www.terimatintatonerbekas.com/ -
http://www.kopiradixhpai.com/ -
http://service-acsidoarjo.com/ -
https://alqurankecil.com/harga-alquran-kecil-untuk-souvenir-lebaran/ -
http://promosijudi.com/ahliqq-qqdewa-pokerqq/ -
http://pialapokerqq.com/ -
http://pialabet.net/ -
http://www.modalku.net/ -
https://www.mj-506.com/product/grosir-polo-shirt-polos-murah -
https://koinjudi.com/ -
http://www.tokoalatbantusex.org/ -
http://strong24jam.com/index.php?route=product/product&product_id=150 -
https://jasa-translate.com/ -
https://jasa-translate.com/tarif-jasa-interpreter-jepang-inggris/ -
http://pembesarpenisimport.com/penirum-asli/ -
http://amenacatering.com/ -
http://www.apkmodgratis.com/ -
https://download.ipeenk.com/category/adobe-photoshop -
https://download.ipeenk.com/category/autocad -
https://download.ipeenk.com/category/coreldraw-graphics-suite -
https://download.ipeenk.com/adobe-cc-2018-full-version.html -
https://download.ipeenk.com/category/windows-10 -
https://download.ipeenk.com/gta-san-andreas.html -
https://download.ipeenk.com/fifa-17-full-version.html -
https://atmospherejungle.blogspot.co.id/ -
http://pulsabook.com/ -
http://www.octagonindonesia.com/ -
https://www.awanpc.me/ -
http://showroomhondamobil.com/ -
http://arfatama.com/ -
http://ezbatteryreconditioning-review.com/ -
http://www.supplierhanduk.com/ -
http://www.wisatabintan.com/ -
http://gradescleaningservice.co.id/ -
http://www.jasaaccounting.com/ -
http://kesehatanpasutri.net/agen-fiforlif-sidoarjo-jual-fiforlif-sidoarjo/ -

Photo of Niana Rona
Team

This boldness is additionally present in your portfolio. I'm interested, what was your part in the portfolio pieces, it appears work has been finished working with organizations and I'm interested to comprehend where your enchantment: See more: https://www.assignmenttime.co.uk/

Photo of Luisa Fernanda
Team

Congratulations on making it to the Honorable Mention List! Check out the full list here: https://challenges.openideo.com/blog/join-the-openideo-team-honorable-mention

Photo of John Primmer
Team

Thanks so much to your team and yourself Luisa for this Mention! Such a great challenge to be involved in. I really look forward to adding ideas to future projects/ challenges

Photo of Luisa Fernanda
Team

John,
I love how you have taken a bold and fun approach. This audacity is also present in your portfolio. I'm curious, what was your role in the portfolio pieces, it seems work has been done working with agencies and I'm curious to understand where your magic came in... Thanks for clarifying.

Photo of John Primmer
Team

Hello Luisa,
Thanks so much for your kind words! I’ve got a mixture of fun/ personal and agency projects on my portfolio website. Two client projects are–

http://www.johnprimmer.com/research-horizons/ Research Horizons was created whilst working at a small agency called The District. It was great to be able to personally have complete freedom with each spread, typesetting and creating an appropriate illustration after discovering an important theme in the research article. I worked alongside two other designers and we divided each document between us, so it was lovely to compile our three distinct styles and approaches to the research articles into one journal.

http://www.johnprimmer.com/sky-movies-1/ Sky Movies, I also had free rein to create an engaging microsite visual to guide users through a music quiz and ultimately help them to generate a playlist. Since we were incorporating live orchestra videos, I used Sky’s brand colours to create a vibrant backdrop to show the excitement and fluidity of the music. I worked on this project whilst at Red Apple Creative in London. RAC’s main client was Spotify and I worked with two other designers on a whole range of digital campaigns similar to this Sky Movies campaign, for brands like McDonald's, Puma, Citi and British Airways.

Let me know if you’d like to see more of the process on a particular project or talk about any other projects in more detail.

Thanks! John

Photo of James McBennett
Team

I love gifs! https://media.giphy.com/media/aWKUDuIGmI1tS/giphy.gif

Photo of John Primmer
Team

That's a great gif! Yeah, gif's are so much fun to make

Photo of Lynn Lin
Team

Love it!

Photo of John Primmer
Team

Thanks, Lynn!