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Celebrity advocate to mobilize the crowd

In the same way as most charities or non-profilts have a high profile advocate Open IDEO could do the same. It would be started by the person evangelising about a particular success story, and then followed-up by asking people to help 'make it happen' on a range of other concepts.

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This achieves three things:
1) validates the integrity of the movement
2) gets it into the media
3) gets the attention of the person's 'followers'

It could be a big name already known for philanthropic or allying with noble causes (e.g. Bill Gates, Bono, Richard Branson)

Or perhaps somebody who is very active, and a conduit, on social media (e.g. Stephen Fry)

One of the very first OpenIDEO challenges had Jamie Oliver attached to it, and that certainly got my attention

What kind of social impact does this concept achieve?

If the advocate is high profile then the impact could be global

What skills are required to take this concept forward?

Some way to contact the person and get them on-board! There could even be a mini OpenIDEO challenge to see which OpenIDEOers could help with that.

How do you envision this concept being supported financially?

Such people are likely to do this for free, however there could be media and advertising costs

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