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Save a life now, or save a life later, at the DMV

Most states in the U.S. have organ donor registration available at the Department of Motor Vehicles. By adding bone marrow registration, with accompanying educational material, thousands more donors could be added to the registry.

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With a supporting outreach campaign asking people whether they want to save a life now (bone marrow donation) or save a life later (organ donation), DMVs around the country could add bone marrow donor registration as an option for people getting licenses.

People across all sectors of society sign up for driver's licenses, so this approach would reach even underrepresented ethnic communities.

Registering organ donors at the DMV has significantly increased the number of organ donors. People who are willing to be organ donors, and thus willing to help others at a later date, would likely be interested in helping others while they can see the results. Hence "Save a life now or Save a life later". Although, of course, even registry for bone marrow donation would only start a process.

Which barrier(s) does your concept address?

  • Fear
  • Misunderstanding
  • Time
  • Feeling rushed
  • Cultural beliefs

Which step(s) of the journey does your concept apply to?

  • Awareness
  • Registration
  • Spread the word


Join the conversation:

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I would add a barrier: action by the DMV would require government action, passing legislation on this issue might not be easy.

Unlike agreeing to donate organs, the first step in marrow donation requires providing a DNA sample. This raises additional questions related to privacy and government involvement.

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