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Flash Mob Cheek Swab

It would be neat to couple this idea with an actual cheek swab demonstration!

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Written by DeletedUser

I haven't really thought this through, but I really think this type of advertising is so much fun. And talking on a mobile phone could so easily be swapped for swabbing your cheek instead.

Which barrier(s) does your concept address?

  • Fear
  • Time
  • Feeling rushed

Which step(s) of the journey does your concept apply to?

  • Awareness
  • Registration
  • Donation
  • Spread the word

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