Basically it is a mobile phone app to preorder 3-6-12 months ahead basic food for survival.
I just post this for the "Food subscription + Food Insurance" concept, might be inspiring
Book some Food.
You can order a (piece of a) pig. Or certain amount of apples, cherish etc.
This can be done directly to an offering farm. Or a local family shop.
This pre-ordering has 3 primary benefits;
- the farmer or market has certainty of selling, taking stress away and giving space for investment.
- the buyer has a fair price as people book food together.
- regional products can compete with super market foreign bulk import, helping local economies.
After some trial runs with concepts like the 100 mile diet and other kind of regional production and consumption propaganda.... In the end it is simple math 1+1 = 2
Ease + Price = Buy
The preach on quality is useless if the price is not fair/transparent.